Manager - Growth Strategy

Swiggy is India’s leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500+ cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on the back of robust ML technology and fueled by terabytes of data processed every day, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India.

Role Overview

The Manager – Central Growth is responsible for driving company wide user growth . This role focuses on identifying scalable growth levers and executing high impact initiatives that deliver measurable business outcomes.

The individual is expected to own end to end campaign- from ideation, research cross functional alignments, launch, optimization, and tracking.

 

Key Responsibilities

• Ownership of growth metrics to drive incremental users for food, instamart and dineout

• Identify opportunities to drive traffic on app, improve app funnels, and increase retention.

• Conceptualize and execute campaigns, seasonal events, and strategic initiatives

• Collaboration with cross functional teams ( Marketing, Category, Product, Tech, Ops) for alignments and plan for end to end execution 

• Monitor the performance of campaigns and take ownership to drive them to success 

• Conduct periodic data driven analyses and consumer immersions to identify potential growth levers and opportunities 

• Build a strong understanding of customer behavior, purchase patterns, and lifecycle dynamics.

 

Desired Skills

• Strong problem-solving and structured thinking ability.

• Ability to independently ideate and execute interventions with minimal supervision

• Strong good analytical skills , experience in SQL, proficiency in excel, efficient use of AI for simplifying tasks 

• Comfortable working with data, insights, guestimations 

• Ability to coordinate and influence various cross-functional teams

• Proactively think on growth ideas

• Bias for action with ability to operate in a fast-paced.

 

Qualification expected

• Graduation from reputed college + 2 to 3 yrs experience 

• MBA from reputed college with 0 to 3 yrs experience 

Visit our tech blogs to learn more about some the challenges we deal with: https://medium.com/swiggy-bytes

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, disability status, or any other characteristic protected by the law.