Job description
Expectations/ Requirements
Own marketing campaign operations & implementation design logic end to end in alignment with the marketing strategy decided upon
Own the monitoring and tracking of metrics useful for performance analyses of campaigns
Set up and run experiments on campaigns
Streamline operations for reduced errors and increased efficiency
Run root cause analyses and narrow down the cause(s) in cases of deviations from expected campaign behavior
Superpowers/ Skills that will help you succeed in this role
Familiarity with any CLM tool. Prior experience with CleverTap will be an added advantage.
Aptitude – good with logical reasoning, breaking down problem statements, and hypothesis formation and validation
Ownership – Own campaigns end to end from execution to assessment to accommodating learnings – the candidate should be interested in the role or else it will be difficult to gather ownership and excel
Previous experience in operations is preferred - not mandatory
Why join us
A collaborative output driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities
A solid 360 feedbacks from your peer teams on your support of their goals
Respect, that is earned, not demanded from your peers and manager
Posting text © Paytm, shown from its public careers page for reference; the employer's page is the authoritative version. Posted 2025-12-19; listed here until 2026-02-17 unless the employer closes it earlier.